The market is flooded with various entry-level smartphones vying for your attention these days, but the key things that set the segment-leaders apart are the performance, the camera experience, and the battery life they offer. OPPO has always stood at the forefront of innovation and is once again outshining the competition as a brand that caters to customers’ appetite for powerful smartphones. The company has introduced the OPPO A12, an entry-level smartphone that is expertly designed, oozes elegance, and impresses tech aficionados with the plethora of features it has to offer. The OPPO A12 really looks like it’s perfect for anyone in the need for a pocket-friendly and powerful device. Let’s take a look at what these highlights of the OPPO A12 are.
Ample storage and memory
This stellar smartphone will be available in two attractive configurations. You can opt for the base variant that comes with 3GB of RAM and 32GB of storage or go for the beefier variant that has 4GB of RAM and 64GB of storage. Given their prices, these two choices are quite attractive and work harmoniously with the 2.3GHz octa-core MediaTek Helio P35 processor that powers the smartphone. Moreover, the phone has also been blessed with a microSD card slot that can be used to expand its storage up to 256GB with the help of three card slots, offering you extra storage for all your photos and videos.
Large battery for long hours of usage
The OPPO A12 houses a 4,230mAh big battery, which is easily among the larger battery capacities in the entry-level segment. This large cell is enough to keep your device running for an entire day. Once you charge it fully, no matter what your usage patterns are, you can rest assured that the phone will not die on you till your day ends. In fact, it will enable you to consume 8 hours of video content without any interruptions. You can also have a seamless experience while binge-watching your favourite TV series without worrying about the battery drainage. OPPO has clearly chosen this power pack for A12 keeping in mind the users who don’t compromise on battery life, even if they are buying an affordable handset.
AI-enhanced dual rear camera experience
On the back of the OPPO A12 rests an AI-powered dual-camera setup – consisting of a 13MP main camera and a 2MP depth sensor – that guarantees stunning portrait shots. Apart from burst mode, this camera is also capable of delivering 6x digital zoom to get you closer to your subjects in a jiffy. OPPO’s excellent Dazzle Colour Mode also makes its way into this phone with the aim of rendering more vibrant and natural colours in your photographs. This is achieved by a special pixel-grade colour-mapping algorithm developed by the company to ensure that photos of natural scenes come out looking great even under poor lighting conditions. OPPO’s famed AI Beautification technology is present on the A12 as well. Using the latest AI algorithms, it automatically recognises skin quality, age, gender, and skin colour, and applies natural effects to accentuate your beauty.
Add an abstract edge to your style! Introducing the #OPPOA12, equipped with a Dual Rear Camera, 4GB RAM & 64GB ROM, 4230mAh Battery and many more features for you to explore. Sale starts from 10th June.
— OPPO India (@oppomobileindia) June 8, 2020
Know more: https://t.co/zoFISXoIO8 pic.twitter.com/h3KCqyZKjO
Double security with Face Unlock and fingerprint scanner
OPPO A12 has been designed keeping in mind the security of the users’ personal and financial data as well as anything else that’s stored on the phone, regardless of the budget price tag. It has, hence, been blessed with the company’s AI Facial Unlock feature as well as a fingerprint scanner that’s placed on its rear surface, along with super-fast Face Unlock. The choice rests with the user; they can activate both or either of them, according to their liking, to keep their photos, videos, financial data, passwords, etc. safe on the OPPO A12. They can rest assured that both the options deliver splendid unlocking speeds and ensures maximum security. No doubt OPPO has once again raised the bar in offering security to its users.
Exquisite display that’s perfect for binge-watching
The OPPO A12 sports a 6.22-inch Waterdrop Eye Protection Screen that’s enhanced by a Blue Light Shield. By filtering blue light, this technology prevents strain on the eyes so you can enjoy your binge-watching session on Netflix on the device’s large display. This panel has been granted a waterdrop notch and is spread along the entirety of the front surface, leaving very thin bezels on the sides. This gives the phone a great appearance with the 89 percent screen-to-body ratio and 19:9 aspect ratio, which helps in increasing the level of immersion that the display offers. This panel is will truly be the best option for watching Netflix, streaming YouTube videos, and even playing PUBG for long hours! The kind of immersive experience it provides is exactly what will appeal to someone who consumes a lot of content.
Other highlights
As we said, the OPPO A12 is an amazingly designed smartphone. Despite everything that it packs inside it, the device still manages to be just 8.3mm thin and 165gms in weight. A big highlight is its adoption of ColorOS 6.1.2 based on Android 9, which brings in new features like a Riding Mode for blocking unimportant calls and notifications when you’re on the bike, a Smart Assistant for giving a one-screen overview of your favorite apps, a Smart Sidebar for quick access to features like screenshot and screen recording, and more.
Price and availability
With a host of exemplary features – ranging from high storage capacity, ginormous battery, and impressive AI Dual Camera to enable secured Face Unlock, and fingerprint scanner – OPPO A12 stands at the helm of the affordable smartphone segment without compromising on its quality and innovation. The OPPO A12 will be available in two stunning colors: Blue and Black starting from June 10th onwards. As for the prices, it cost Rs 9,990 for the 3GB + 32GB variant, whereas the 4GB + 64GB option is priced at Rs 11,490 across offline stores and leading e-commerce platforms.
Moreover, OPPO has also announced a number of exciting offers for the new A12 smartphone. These include 5 percent cashback to customers who purchase the handset on EMI using a Bank of Baroda or Federal Bank credit card on EMI and a 6-month extended warranty if you purchase the handset by June 21st. Also, the OPPO A12 can also be bought with no-cost EMIs of up to 6 months duration on both credit cards and debit cards, which means you will pay very small amounts every month without incurring any interest. Other attractive EMI options are also offered on the OPPO A12 by leading players like Bajaj Finserv, IDFC First Bank, Home Credit, HDB Financial Services, and ICICI Bank. With so much going for the OPPO A12, it really is the top choice for buyers in the entry-level segment.
Brand Story
June 13, 2020 at 01:00PM
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